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Our Story

Turning Every Footstep Into a Verified Impression

AdLuxy was born from a simple observation: billions of people walk through the world's busiest streets every day, yet outdoor advertising remains stuck in the 1990s — unmeasured, untargeted, and expensive. We set out to change that.

Our Mission

We are building the world's most intelligent outdoor advertising network — one that moves with audiences, measures every impression with AI, and makes premium outdoor advertising accessible to businesses of every size.

Traditional billboards cost thousands per month with no way to verify who saw them. Digital ads face ad blockers and banner blindness. AdLuxy sits at the intersection: physical presence in the real world, powered by the precision of digital technology.

Our AI-powered backpacks detect audiences in real-time, count verified impressions, adapt content to context, and report everything through a dashboard that would feel at home in any digital marketing stack. This is outdoor advertising, reimagined for the data-driven era.

10+ Cities by 2027

Expanding from Amsterdam, London, and Dubai to major markets across four continents.

500+ Ambassadors

Building a global network of walking advertisers who earn fair wages while delivering campaigns.

10M+ Impressions

Our target for 2026 — every single one AI-verified and attributable.

Patent-Pending Technology

Six models running on-device in under 46MB, processing audience data in real-time.

What We Stand For

Our values aren't wall art. They're the decisions we make every day about how we build, operate, and grow.

Transparency First

Every impression is verified. Every campaign is measurable. We believe advertisers deserve complete visibility into where their budget goes and what it achieves.

Privacy by Design

Our edge AI processes visual data locally without storing personal information. No facial recognition databases. No tracking individuals. Full GDPR compliance from day one.

People-Powered

Our ambassadors are partners, not props. We invest in fair pay, safety equipment, flexible schedules, and a community that makes walking with AdLuxy genuinely rewarding.

Relentless Innovation

From edge computing to programmatic DOOH, we push the boundaries of what outdoor advertising can be. Our R&D team ships improvements every two weeks.

Our Journey

2025

Founded in Amsterdam with a vision to make outdoor advertising intelligent, measurable, and accessible.

2025 Q3

Completed first prototype with NVIDIA Jetson Orin Nano, 2500-nit LCD display, and edge AI pipeline.

2025 Q4

Secured pre-seed funding. First pilot campaigns with three brands in Amsterdam.

2026 Q1

Launched ambassador program across the Netherlands. 50+ ambassadors onboarded.

2026 Q2

Expanded to London and Dubai. Processed over 2 million verified impressions.

2026 Q3

Opening programmatic marketplace. Self-serve platform in beta. 10+ cities planned by year-end.

The Team

A multidisciplinary team of 30+ people across Amsterdam, London, and Dubai — combining deep expertise in AdTech, AI, hardware, and operations.

Leadership Team

Founders & executives with backgrounds in AdTech, computer vision, and outdoor media.

AI & Engineering

12 engineers building edge AI models, real-time analytics, and the programmatic platform.

Operations & Growth

City launchers, ambassador managers, and sales team scaling AdLuxy across 10+ markets.

Design & Product

Industrial designers, UX researchers, and product managers crafting the advertiser and ambassador experience.

Backed by Believers

AdLuxy is backed by leading investors in AdTech and deep tech who share our vision of making outdoor advertising intelligent, measurable, and accessible to all.

We are currently raising our Seed round to accelerate expansion into 10+ cities and scale our ambassador network globally. If you are an investor interested in the future of AI-powered outdoor advertising, we would love to talk.

Get in Touch